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Performance Marketing Specialist - Remote

Posted Yesterday
Marketing
Full Time
USA

Overview

Toptal is looking for a Performance Marketing Specialist who will be responsible for continuing to scale Performance Marketing at Toptal. You will optimize paid media and manage specific aspects of Toptal’s global SEM, paid social & display campaigns, with the objective of acquiring quality clients.

In Short

  • Maximize paid media driven revenue.
  • Contribute to the development of a comprehensive marketing strategy.
  • Identify opportunities for brand growth across various advertising channels.
  • Assist in building forecasts related to marketing campaigns.
  • Work with analytics teams to turn insights into actionable strategies.
  • Ensure the team maximizes the impact of performance marketing experiments.
  • Manage day-to-day operations of campaign strategy and execution.
  • Collaborate with creative teams to improve ad performance.
  • Lead high visibility calls with stakeholders.
  • Design and execute A/B tests for campaign efficiency.

Requirements

  • Bachelor’s degree required.
  • 4+ years of experience in SEM; experience in paid social preferred.
  • Experience managing Paid Media budgets over $2M.
  • Ability to analyze and promote Paid Media growth strategies.
  • Experience with A/B testing strategies.
  • Strong communication skills in English.
  • Ability to work across time zones and geographies.
  • Curiosity and willingness to learn about growth performance.
  • Ability to work independently with minimal supervision.
  • Experience in a fast-paced, rapidly growing company.

Benefits

  • Work remotely with flexible hours.
  • Collaborate with a talented team.
  • Opportunity to lead innovative marketing strategies.
  • Access to professional development resources.
  • Be part of a fast-growing company.
Toptal logo

Toptal

Toptal is a fully remote company that connects businesses with top freelance talent in various fields, including software development, design, and finance. The company prides itself on its rigorous selection process, ensuring that only the top 3% of applicants are accepted into its network. Toptal serves a diverse range of clients, from startups to Fortune 500 companies, providing them with high-quality, on-demand talent to meet their project needs. With a strong emphasis on collaboration and customer-centric solutions, Toptal aims to foster productive relationships with clients while maintaining a focus on legal and business interests.

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