Performance Marketing Specialist - Remote

Overview

Join Pavago's client, a top-ranked digital marketing agency. They specialise in high-impact digital marketing strategies, custom websites, and creative branding for small to midsized businesses across industries such as construction, retail, tourism, medical, and ecommerce.

In Short

• Build, launch, and optimize ad campaigns on Google Ads, Meta Ads, and other platforms.
• Apply advanced tactics such as audience segmentation, bid adjustments, and A/B testing.
• Manage campaign budgets, define goals, and align ad performance with client objectives.
• Analyze campaigns using Google Analytics, Looker Studio, and other tools.
• Collaborate with SEO, creative, and strategy teams.
• Research new advertising opportunities to enhance team knowledge.

Requirements

• 3+ years in digital advertising, including hands-on campaign management.
• Experience working remotely or within distributed teams preferred.
• Proficiency in Google Ads, Meta Ads Manager, Google Tag Manager, and Google Analytics.
• Skilled in troubleshooting tracking systems and ensuring reporting accuracy.
• Strong email communication skills—able to explain technical concepts clearly.
• Comfortable using Zoom, Teams, Google Meet, and Loom.
• Strategic thinker with attention to detail.
• Data-driven with strong analytical capabilities.
• Collaborative and proactive team player.
• Enthusiastic and passionate about digital marketing.

Benefits

• Flexibility and autonomy in work.
• Opportunity to collaborate with diverse teams.
• Impact on small and medium-sized businesses.
• Continuous learning and development in digital marketing.