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Senior Paid Search Manager - Remote

Posted 1 week ago
Marketing
Full Time
Colombia
$1,400/year

Overview

The Senior Paid Advertising Manager is a key leader within our marketing team, responsible for developing, executing, and optimizing paid digital campaigns across platforms such as Google Ads, Facebook, TikTok, YouTube, and more.

In Short

  • Develop, lead, and manage strategic PPC and paid social media campaigns.
  • Oversee all aspects of paid media execution.
  • Implement and refine data-driven marketing strategies.
  • Continuously analyze and optimize campaign performance.
  • Own the development and execution of paid media plans.
  • Ensure accurate tracking and measurement of campaign performance.
  • Monitor and enhance Local Service Ads and Google My Business profiles.
  • Provide strategic guidance and mentorship to junior team members.
  • Stay ahead of industry trends and emerging advertising technologies.
  • Present data-driven insights and campaign performance reports to senior leadership.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Business, or related field.
  • 7+ years of experience managing paid digital advertising campaigns.
  • Strong expertise in Google Ads, Facebook Business Manager, and other platforms.
  • Extensive hands-on experience with SEO optimization and Local Service Ads.
  • Advanced proficiency in conversion tracking tools.
  • Google Ads certification is required.
  • Familiarity with Salesforce is a plus.

Benefits

  • Innovative and fast-paced work environment.
  • Opportunities for professional growth.
  • Collaborative team efforts.
  • Comfortable onboarding process.
  • Focus on community service and client satisfaction.
The Ward Law Group, PL logo

The Ward Law Group, PL

The Ward Law Group, PL is a dynamic and innovative leader in the personal injury sector, recognized as one of the best places to work for the past two years. The firm is dedicated to serving the community and achieving impactful results, fostering a collaborative and accountable work environment. With core values centered around client service, teamwork, and community engagement, The Ward Law Group empowers its employees to make meaningful decisions that benefit clients. The company promotes a comfortable atmosphere and offers a supportive onboarding process, ensuring that new team members can thrive in a fast-paced and evolving workplace.

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