Lifecycle Marketing Manager - Remote

Overview

The Lifecycle Marketing Manager at TelyRx will own and evolve patient retention strategies, directly influencing revenue growth and patient relationships.

In Short

• Own end-to-end lifecycle strategy across the patient journey.
• Design programs impacting LTV, repeat rates, and refill adoption.
• Manage email and SMS strategies for retention.
• Lead loyalty and referral program strategies.
• Implement direct mail initiatives for retention.
• Own lifecycle KPIs and connect activities to revenue outcomes.
• 5+ years of experience in lifecycle or retention marketing.
• Data-driven with strong cohort analysis skills.
• Comfortable with both strategic and executional tasks.
• Collaborate cross-functionally to achieve outcomes.

Requirements

• 5+ years of experience in lifecycle, retention, or CRM marketing.
• Proven experience with email and SMS programs.
• Strong instincts around cohort analysis and funnel behavior.
• Ability to define roadmaps and execute strategies.
• Systems thinker with a collaborative mindset.

Benefits

• Directly influence revenue efficiency and long-term profitability.
• Shape patient experience and brand trust.
• Build and evolve the retention engine for growth.