Growth Marketing Manager, B2B AI - Remote

Overview

As Growth Marketing Manager (B2B) at Synthflow, you’ll lead the strategy and execution of data-driven marketing programs that generate and convert qualified leads into pipeline and revenue.

In Short

• Develop and implement comprehensive omni-channel B2B marketing strategies.
• Utilize a data-driven approach to optimize key performance indicators (KPIs).
• Align marketing and sales efforts for seamless lead handoff.
• Analyze lead data to improve conversion rates.
• Collaborate with sales teams on lead qualification criteria.
• Track and analyze B2B marketing metrics.
• Conduct A/B testing to optimize marketing campaigns.
• Manage integrated marketing campaigns across multiple channels.
• Evaluate and develop demand generation strategies.
• Define and validate core B2B KPIs.

Requirements

• 5+ years of B2B marketing experience.
• Proven track record of driving qualified leads.
• Strong understanding of B2B marketing best practices.
• Expertise in marketing automation platforms.
• Strong analytical skills for data-driven decision-making.
• Experience with omni-channel marketing strategies.
• Excellent communication and collaboration skills.
• A passion for B2B sales.
• Bachelor's or Master's degree in marketing or related field.

Benefits

• Opportunity to shape marketing strategies from the ground up.
• Work in a fast-growing startup environment.
• Collaborative and innovative team culture.
• Flexible working hours and remote work options.
• Access to cutting-edge marketing tools and technologies.