Customer Journey Specialist (CRO) - Remote

Overview

In this role, you will be responsible for driving growth in Digital Channels through SEO and CRO strategies, enhancing user experience, and optimizing conversion funnels.

In Short

• Responsible for increasing organic traffic and optimizing conversion rates.
• Prioritize roadmap for experiments through A/B testing and user interviews.
• Monitor user experience and website performance metrics.
• Develop new web pages and components to support marketing initiatives.
• Utilize tools like Adobe Analytics for performance measurement.
• Work in a hybrid model with flexible office days.
• Engage in a culture of diversity, equity, and inclusion.
• Access to professional development resources.
• Participate in social impact initiatives.
• Contribute to a transparent and just future through your work.

Requirements

• Fluent in English, both written and spoken.
• Experience in SEO and CRO methodologies.
• Ability to analyze data for effective strategy implementation.
• Skills in web development and user interface improvements.
• Knowledge of A/B testing and user experience research.
• Experience with tools like Salesforce and Adobe Analytics.

Benefits

• Comprehensive benefits plan including healthcare.
• Flexible vacation and mental health days.
• Remote work options for up to 8 weeks a year.
• Access to LinkedIn Learning and internal talent marketplace.
• Employee assistance programs for well-being.