Acquisition Manager (Digital and Traditional Channels) - Remote

Overview

SWATX is in search of a dedicated Acquisition Manager to spearhead our efforts in client acquisition through innovative and effective strategies, both in traditional and digital channels. This role will play a crucial part in enhancing our market presence and engaging potential clients. The Acquisition Manager will work closely with marketing and sales teams, ensuring that acquisition campaigns are data-driven and aligned with our business objectives.

In Short

• Develop and execute comprehensive acquisition plans that align with business strategies and goals.
• Oversee all acquisition channels, including digital marketing, SEO, PPC, social media, and email campaigns.
• Analyze market trends, customer insights, and competitor strategies to inform acquisition tactics.
• Track performance metrics and KPIs, making data-driven decisions for continuous improvement.
• Collaborate with cross-functional teams to ensure seamless integration of marketing campaigns with sales initiatives.
• Optimize the customer journey and conversion process to maximize lead generation and client acquisition.
• Manage budgets and allocate resources effectively to maximize ROI on acquisition activities.
• Cultivate relationships with external partners and vendors to enhance acquisition efforts.

Requirements

• Proven experience in client acquisition and digital marketing.
• Strong understanding of SEO, PPC, and social media strategies.
• Analytical skills to interpret market data and trends.
• Excellent communication and collaboration skills.
• Ability to manage budgets and allocate resources effectively.
• Experience in tracking performance metrics and KPIs.
• Strong organizational skills and attention to detail.
• Ability to work in a fast-paced environment.

Benefits

• Competitive salary and performance-based bonuses.
• Opportunity to work with a dynamic team.
• Professional development opportunities.
• Flexible working hours.
• Health and wellness benefits.