Principal Product Manager - Pricing and Packaging - Remote

Overview

SurveyMonkey is the world’s most popular platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers at your fingertips. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.

In Short

• Define and execute pricing and packaging strategy for self-service and PLG channels
• Design and run experiments to test monetization hypotheses and improve conversion, ARPU, and retention
• Drive customer and market research using tools like Van Westendorp, Gabor-Granger, and conjoint analysis to inform pricing decisions
• Own international pricing optimization, including market-specific sensitivity analysis, currency localization, and infrastructure requirements
• Collaborate with cross-functional teams to model business impact, align on GTM plans, and implement pricing changes across the product and billing stack

Requirements

• 8+ years of total experience in Product Management, with at least 5+ years focused on B2B SaaS pricing and packaging
• Deep expertise in pricing frameworks and methodologies (e.g., value-based pricing, WTP analysis, segmentation strategies)
• Experience working in self-service and PLG environments with a strong experimentation and data-driven mindset
• Demonstrated ability to collaborate across Product, Marketing, Finance, and Engineering to deliver scalable pricing infrastructure and measurable impact
• Experience with international pricing best practices and implementation at scale
• Analytical fluency with tools such as SQL, Excel, and pricing research platforms
• Strategic thinker with strong business judgment, customer empathy, and product sensibility

Benefits

• Competitive salary with bonuses and commissions
• Comprehensive medical, dental, and vision insurance
• 401(k) retirement plan
• Flexible spending & health savings account
• Paid holidays and paid time off
• Employee assistance program
• Inclusive workplace culture