CRM & Lifecycle Marketing Manager - Remote

Overview

As Step’s CRM & Lifecycle Marketing Manager, you will be a founding team member and own the customer journey, helping build and grow new engagement touchpoints to set the next generation up for financial success.

In Short

• Develop a best-in-class lifecycle and CRM strategy.
• Own the execution of email, in-app, and push campaigns.
• Identify new CRM trends and implement best practices.
• Leverage consumer insights to develop new experiments.
• Understand target audience and improve customer journey.
• Manage external CRM agency partners.
• Stay updated on Gen Z culture and trends.

Requirements

• 3-5 years of experience in B2C lifecycle and CRM marketing.
• Analytical mindset with data-driven decision making.
• Experience with marketing automation tools like Braze.
• Excited about building programs from start to finish.
• Curiosity for solving difficult problems.
• Ability to work autonomously in a fast-paced environment.
• Team-oriented mindset.
• Experience with HTML preferred.

Benefits

• Competitive salary based on experience.
• High potential for growth.
• Stock in an early-stage startup.
• Flexible WFH and vacation policy.
• Paid parental leave.
• Employee referral program.
• 401K plan.