Senior Lifecycle Marketing Manager - Remote

Overview

Spring Health is on a mission to revolutionize mental healthcare by removing barriers to access. They are looking for a Senior Lifecycle Marketing Manager to enhance the member experience journey and optimize conversion rates.

In Short

• Drive improvements in the member-to-patient journey.
• Optimize lifecycle marketing campaigns and strategies.
• Implement behavioral and predictive modeling.
• Lead A/B testing to refine marketing efforts.
• Collaborate with cross-functional teams for alignment.
• Define and track key performance metrics.
• Manage campaign execution and audience segmentation.
• Enhance engagement through multi-channel strategies.
• Support product-driven initiatives and experiments.
• Ensure flawless execution of marketing campaigns.

Requirements

• 5-8+ years of experience in lifecycle or growth marketing.
• Expertise in marketing automation platforms, preferably Iterable.
• Strong background in multi-channel marketing.
• Analytical and data-driven mindset.
• Excellent cross-functional collaboration skills.
• Strong process and QA management skills.
• Growth mindset with a passion for testing.
• Interest in mental health and healthcare innovation.

Benefits

• Health, Dental, Vision benefits starting on the first day.
• 401(k) match for retirement planning.
• No cost visits to the Spring Health network for you and dependents.
• Competitive paid time off policies.
• Parental leave of up to 18 weeks.
• Access to wellness programs and resources.
• Professional development reimbursement.
• Donation matching to support your favorite causes.