Demand Generation Lead - Remote

Overview

At Spexi Geospatial, we’re revolutionizing accessibility to high-resolution geospatial imagery through cutting-edge drone technology. Our mission is to empower individuals and businesses alike with unprecedented spatial insights. Demand generation plays a critical role in this mission—connecting organizations with the technology and data they need through strategic, high-impact marketing initiatives. We’re looking for an experienced and results-driven Demand Generation Lead to take ownership of our marketing programs, optimize lead generation efforts, and drive measurable business growth.

In Short

• Lead multi-channel demand generation strategies.
• Optimize lead generation efforts and drive measurable business growth.
• Collaborate with senior leadership to align marketing initiatives with company objectives.
• Refine lead management processes and continuously optimize campaign performance.
• Develop and execute targeted lead nurturing programs.
• Conduct market and competitive research.
• Implement lead scoring, segmentation, and automation strategies.
• Plan and manage webinars, trade shows, and industry events.
• Monitor emerging technologies and trends.
• 5+ years of experience in demand generation and marketing operations.

Requirements

• Expertise in data-driven marketing.
• Proficiency in marketing automation platforms (HubSpot) and CRM (Salesforce).
• Strong analytical skills.
• Experience managing paid advertising campaigns.
• Experience planning and executing events and webinars.
• Experience conducting market research and competitive analysis.
• A passion for staying ahead of industry trends.

Benefits

• Friendly casual environment that fosters collaboration and creativity.
• Flexible hours to help maintain a healthy work-life balance.
• A generous vacation policy.
• Medical, dental, vision health benefits.
• Continuous professional development opportunities.
• Inclusive workplace culture that values diversity.