Director of Enrollment and Engagement Marketing - Remote

Overview

Solera Health is seeking a Director of Enrollment and Engagement Marketing to lead strategy and performance across its health plan and employer client portfolio, driving measurable enrollment into chronic condition and wellness programs through data-driven, multi-channel campaigns.

In Short

• Design and optimize member engagement strategies
• Serve as a strategic advisor to clients
• Translate client goals into targeted marketing plans
• Lead end-to-end campaign strategy across multiple channels
• Own enrollment forecasting and performance metrics
• Define KPIs and translate campaign data into actionable insights
• Collaborate with cross-functional teams
• Contribute to martech and automation strategy
• 8–12 years of experience in marketing required
• Remote position with occasional travel

Requirements

• 8–12 years of experience in B2C or B2B2C marketing
• Proven success in driving measurable outcomes
• Strong client-facing experience
• Experience with lifecycle marketing channels
• Strong analytical skills
• Experience in complex, multi-client environments
• Experience with marketing automation tools
• Strong creative instincts
• Excellent communication skills
• Healthcare experience is a plus

Benefits

• Competitive salary, bonus, and equity opportunity
• Comprehensive medical, dental, and vision coverage
• Flexible time off
• 401(k) with company match
• Generous parental leave
• Remote-first work culture
• Wellness perks