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Vertical Marketing Lead, Tier 1 Banks - Remote

Posted Yesterday
Marketing
Full Time
USA

Overview

Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.

In Short

  • Lead strategy and execution for Socure within a priority industry segment.
  • Own vertical positioning, solution packaging, and partner go-to-market strategy.
  • Drive pipeline, revenue growth, and competitive differentiation.
  • Translate complex AI-driven capabilities into compelling messaging.
  • Deliver field-ready enablement tools that improve win rates.
  • Partner with GTM leaders to generate qualified pipeline from target accounts.
  • Coordinate integrated campaign strategies across multiple channels.
  • Establish and track KPIs tied to pipeline and revenue contribution.
  • Influence stakeholders across various departments.
  • Bring market insights into GTM strategy discussions.

Requirements

  • 6–8 years of B2B marketing experience.
  • Demonstrated success in driving measurable pipeline and revenue impact.
  • Strong ability to translate complex technology into clear narratives.
  • Experience partnering closely with sales teams.
  • Analytical rigor and experience tying marketing programs to business outcomes.
  • Strong project management skills.

Benefits

  • Equal opportunity employer valuing diversity.
  • Support for candidates needing accommodations during the hiring process.
Socure logo

Socure

Socure is a pioneering leader in digital identity verification and fraud prevention, utilizing predictive analytics and machine learning to achieve its mission of verifying 100% of legitimate identities in real time while completely eliminating identity fraud online. Recognized as one of the fastest-growing companies, Socure has received numerous accolades, including Forbes 2022 America’s Best Startup Employers and The Forbes Cloud 100. The company serves over 1,000 clients, including top financial institutions and government agencies, providing them with the most accurate fraud detection and identity verification solutions. Socure fosters a culture of innovation and excellence, offering a remote-first work environment with competitive benefits and a commitment to diversity and inclusion.

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