Demand Generation Marketing Manager - Remote

Overview

As a Demand Generation Marketing Manager at Social News Desk, you will own end-to-end demand generation strategies, managing key digital channels and collaborating with Sales and Product to align campaigns with revenue goals.

In Short

• Develop and execute multi-channel campaigns to generate high-quality leads.
• Plan and run Account-Based Marketing programs targeting key accounts.
• Monitor and optimize lead flow and conversion rates.
• Create and optimize campaign assets, including landing pages and social media ads.
• Track campaign performance and analyze metrics for data-driven decisions.
• Continuously improve the marketing funnel and optimize content for engagement.
• Collaborate with Sales on lead scoring and follow-up processes.
• Support events and webinars to enhance pipeline generation.

Requirements

• 5+ years in B2B demand generation or marketing.
• Proven success with ABM programs and multi-channel campaigns.
• Strong skills in CRM and marketing automation platforms.
• Experience with WordPress and basic graphic design.
• Ability to manage multiple projects and meet deadlines.

Benefits

• Comprehensive medical, dental, vision, and retirement benefits.
• Generous Paid Time Off (PTO) policy.
• Comprehensive parental leave.
• Fully remote work environment.
• Opportunities for professional development and career growth.