Market Intelligence and Marketing Specialist - LATAM - Remote

Overview

The Market Intelligence and Marketing Specialist will gather and analyze data to develop insights that drive commercial strategies and enhance marketing effectiveness in the LATAM region.

In Short

• Gather and structure internal and external data for market analysis.
• Develop commercial intelligence and marketing dashboards.
• Identify growth opportunities and anticipate buying signals.
• Analyze competitive positioning in the TIC industry.
• Support the design of new offerings with business development.
• Participate in commercial reviews and present market intelligence.
• Apply predictive analysis to recommend corrective actions.
• Prepare executive reports and strategic briefs.

Requirements

• Degree in Statistics, Engineering, Economics, Business Administration, Marketing, or related fields.
• Proficiency in data visualization tools (Power BI, Tableau).
• Experience with Salesforce CRM and analytics tools (Google Analytics, SQL).
• Advanced fluency in English and Spanish; Portuguese is a plus.

Benefits

• Contribute to strategic visibility and profitable decision-making.
• Enhance the professionalism of marketing communications.
• Identify growth opportunities ahead of competitors.