Retention Marketing Strategist (Klaviyo | Enterprise DTC) - Remote

Overview

The Retention Marketing Strategist will take full ownership of the strategic direction and long-term success of large and enterprise DTC client accounts, focusing on developing and implementing retention strategies that drive client growth and reduce churn.

In Short

• Own the complete lifecycle strategy for large and enterprise DTC clients.
• Develop and maintain quarterly roadmaps aligned with client goals and performance.
• Recommend high-impact initiatives, including flows, campaigns, and cross-channel opportunities.
• Act as the primary point of contact and strategic lead for enterprise clients.
• Translate complex performance data into actionable insights.
• Mentor and guide Lifecycle Marketing Strategists and Specialists.
• Maintain deep expertise in lifecycle marketing areas.
• Oversee execution, ensuring projects are delivered on time and on budget.
• Provide coaching on strategic thinking and client communication.
• Contribute to training materials and team enablement initiatives.

Requirements

• 5–7 years of experience in lifecycle marketing or client relationship management.
• Proven track record of managing enterprise-level accounts.
• Experience across lifecycle channels including email, SMS, loyalty, subscriptions, and segmentation.
• Experience working with Klaviyo and Shopify.
• Strong strategic thinking and leadership capabilities.

Benefits

• Opportunity to lead enterprise-level retention programs with high autonomy.
• Mentorship and contribution to departmental growth.
• Work within a collaborative, fast-paced lifecycle marketing environment.