Lifecycle Marketing Specialist - Remote

Overview

We are seeking a Lifecycle Marketing Specialist to build and optimize comprehensive marketing funnels connecting a large social following to various revenue streams, including courses, consultations, and products.

In Short

• Manage Klaviyo campaigns and email automation.
• Develop comprehensive marketing funnels.
• Create automated nurture sequences for different buyer journeys.
• Segment followers based on interests and analyze audience data.
• Support marketing for online courses and product launches.
• Build landing pages and conversion paths for various segments.
• Track funnel performance and report on conversion rates.
• Integrate data from multiple platforms for cohesive customer journeys.
• Work with creators and DTC brands to optimize marketing strategies.
• Drive growth through strategic email marketing and segmentation.

Requirements

• 3+ years of lifecycle marketing experience.
• Expert-level proficiency in Klaviyo.
• Strong experience with Instagram marketing and ManyChat.
• Familiarity with course platforms like Kajabi.
• Proficiency with AI tools for optimization.
• Understanding of the creator economy and monetization strategies.
• Knowledge of DTC buyer journeys.
• Experience with high-ticket service marketing.

Benefits

• Opportunity to work with a successful wellness creator.
• Impactful role in scaling a growing business.
• Flexibility to work remotely from specified regions.
• Engaging work environment with a dynamic team.
• Potential for career growth in marketing automation.