Marketing Technology Specialist - Remote

Overview

The Marketing Technology Specialist will play a vital role as the subject matter expert on utilizing marketing technologies to improve RSI’s marketing efforts including search engine optimization, customer segmentation, and social media.

In Short

• Evaluating, implementing, and improving marketing technologies using best practices
• Process design, implementation, and continuous improvement
• Email campaign creation and management
• Conduct competitor and industry research
• Frequent involvement with LinkedIn marketing best practices
• Report monthly on website and SEO performance
• Website enhancements including design, optimization, performance, functionality, quarterly audits, and security
• Marketing technology subject matter expertise
• Task and project management

Requirements

• Web development skills with HTML, SQL, CSS, JavaScript
• Extensive experience with developing WordPress websites and blogs
• Strong email sequencing and campaign experience
• HubSpot - Transitioning from SalesForce and Pardot
• GoDaddy hosting security suite
• Familiarity with uptime monitoring tools, backup solutions, broken link checkers, performance testing tools, and cache management tools
• Google SEO and SSL auditing and optimization
• Asana or similar project management tools
• Google Ads/PPC and Google Analytics
• Google Suite including Google Docs and Google Sheets

Benefits

• Personal wellness and employee assistance program
• Employer-paid medical, dental, vision coverage, and life insurance
• Paid holidays, vacation, and sick time