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Senior Product Marketing Manager - Remote

Posted Yesterday
Marketing
Full Time
CA, USA
$123,600 - $186,300/year

Overview

As a Senior Product Marketing Manager at Rocket Lawyer, you’ll play a key role in transforming how millions of people discover, engage with, and trust our legal solutions.

In Short

  • Collaborate with Product Management and Design teams to enhance onboarding experiences.
  • Execute a hypothesis-driven experimentation roadmap with Data Science and Finance teams.
  • Partner with SEO and Web teams to shape a compelling website experience.
  • Deliver insights through customer research and data analysis.
  • Create messaging frameworks that resonate with customers.
  • Analyze customer behavior to improve engagement.
  • Ensure cohesive experiences across marketing efforts.
  • Promote inclusion and customer empathy within teams.
  • Stay updated on acquisition marketing trends.
  • Monitor competitors’ strategies for differentiation.
  • Present insights to senior leadership.

Requirements

  • 8+ years in product marketing or growth marketing in SaaS.
  • Proven track record of results through data-informed decision making.
  • Strong collaboration skills across teams.
  • Deep understanding of customer journeys.
  • Experience in leading user research.
  • Excellent communication skills.
  • Self-starter mentality in a fast-paced environment.
  • Bachelor’s degree in Marketing or related field.

Benefits

  • Comprehensive health plans.
  • Unlimited PTO.
  • Competitive salary packages.
  • Life and disability insurance.
  • 401k with company match.
  • Fertility assistance options.
  • Access to mental health resources.
  • Free Rocket Lawyer account.
  • Fitness platform access.
  • Financial wellbeing programs.
Rocket Lawyer logo

Rocket Lawyer

Rocket Lawyer is a dynamic legal technology company that provides online legal services and resources to individuals and businesses. With a focus on making legal assistance accessible and affordable, Rocket Lawyer offers a platform where users can create legal documents, access legal advice, and connect with licensed attorneys. The company is committed to innovation, particularly in the realm of artificial intelligence, as evidenced by its recent launch of Rocket Copilot, an AI assistant designed to enhance user experience. Rocket Lawyer fosters a collaborative and fun work environment, celebrating team accomplishments while prioritizing the security of its platform and customer data.

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