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Integrated Marketing Manager - Regulated Industries - Remote

Posted 2 weeks ago
Marketing
Full Time
USA
$104,500 - $197,500/year

Overview

At Qualtrics, we create software that the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform. We are the creators and stewards of the Experience Management category serving over 18,000 clients globally. Building a category takes grit, determination, and an appreciation for the unconventional—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.

In Short

  • The Integrated Marketing & Campaigns team plays a critical role in integrating Qualtrics’ product GTM strategies and developing campaigns that drive product line performance.
  • Integrated marketers are accountable for business results and function as a mini-CMO of their product line.
  • Collaborate with cross-functional stakeholders to create full-funnel strategies and tactics.
  • Leverage data from multiple channels to inform campaign recommendations.
  • Maintain strong partnerships with various marketing teams when developing programs.
  • Be highly adaptable and flexible in changing environments.
  • Lead critical projects within the marketing department.
  • Analyze key performance metrics and adjust strategies as needed.
  • Manage campaign budgets effectively.
  • Create and maintain playbooks for campaign strategy and execution.

Requirements

  • 5-7 years of experience managing marketing campaigns.
  • Experience in developing campaigns with year-over-year increases in results.
  • Exceptional communication skills to diverse stakeholders.
  • Experience in targeted industries such as public sector or healthcare.
  • Ability to manage marketing budgets and analyze ROI.
  • Demonstrated impact in ambiguous environments.
  • Experience with experience management preferred.

Benefits

  • Medical, Dental, and Vision coverages with generous 401(k) match.
  • Wellness Reimbursement for wellness activities.
  • $1800 Experience bonus for personal experiences.
  • 6 weeks parental leave for all parents.
  • Fertility coverage and adoption assistance.
Qualtrics logo

Qualtrics

Qualtrics is a leading experience management software company that empowers organizations to manage customer, employee, product, and brand experiences. Founded in 2002, Qualtrics provides a powerful platform that enables businesses to gather and analyze data to make informed decisions and drive growth. With a focus on innovation and customer success, Qualtrics serves a diverse range of industries and is committed to helping organizations improve their overall performance through actionable insights.

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