Integrated Marketing Manager - Remote

Overview

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for an experienced marketer who will sit at the intersection of growth, brand and operations, to develop integrated marketing strategies that deliver for DashPass members everyday.

In Short

• Act as the lynchpin between marketing teams (CRM, Paid Media, Creative Studio), Operations, Product, Finance, and Analytics to build and execute on integrated marketing campaigns for DashPass.
• Identify and execute on opportunities to increase DashPass subscriber retention, while establishing the role of marketing and how we can bring more value to our members.
• Create process where process doesn’t exist across key DashPass retention initiatives to streamline operations and foster a productive team culture.
• Implement best practice across DashPass including, but not limited to, new benefit launches, seasonal occasions, tentpole campaigns, and more.
• Set the quarterly marketing goals and KPIs, and set up reporting to track their progress in partnership with Analytics, S&O and channel teams.
• Drive cross-functional meetings and own end-to-end project trackers to rally key stakeholders towards a shared goal.
• Establish reporting cadence across performance and retention campaigns, while driving action plans to grow our paid subscriber balance and reduce churn quarter over quarter.
• Identify gaps in consumer insights and create testing plans in partnership with Marketing Insights and Research teams.
• Create positioning and messaging frameworks for our lifecycle audiences, and establish testing plans that optimize DashPass value props to drive the highest conversion rate.
• Identify resource gaps for DashPass Marketing, and partner with your Manager and XFN partners to fill them.

Requirements

• Bachelor’s degree or higher; MBA a plus.
• 7+ years experience in consumer marketing.
• Fluency across the marketing mix, fully understanding marketing principles and their role across the funnel.
• An extraordinary bias for action; you’re dependable, self-motivated & ability to multi-task.
• Demonstrable experience leading cross-functional workstreams and balancing multiple objectives and constraints.
• You put the consumer at the heart of your work and rally the business in fulfilling their needs through our products and benefits.
• The ability to connect with people, build relationships and influence with authority.
• A strategic, business-mind; you find trends in the data and look to gather audience first insights.
• A creative and collaborative inclination; you love working with a team and solving challenging problems in new ways.
• A track record of driving and measuring business success through Marketing.

Benefits

• Comprehensive benefits package including 401(k) plan with employer match, paid time off, paid parental leave, wellness benefits, and several paid holidays.
• Medical, dental, and vision benefits for full-time employees.
• Disability and basic life insurance.
• Family-forming assistance and commuter benefit match.
• Mental health program.