Director of Customer Lifecycle Marketing - Remote

Overview

The Director of Customer Lifecycle Marketing will play a key role in defining and optimizing the customer experience at Qlik, from initial engagement to retention and growth.

In Short

• Define the gold standard of customer success
• Upsell, cross-sell, and renewal support
• Increase overall customer lifetime value
• Develop a lifecycle communication strategy
• Work with Marketing Ops and customer data sources
• Lead digital promotion and communication strategy
• Track and analyze customer lifecycle metrics
• Partner with cross-functional teams
• Adapt to changes in business priorities
• Account-Based Marketing experience a plus

Requirements

• Bachelor’s degree and 10+ years of customer lifecycle marketing experience
• Excellent communication and interpersonal skills
• Strong analytical skills
• Strong project management skills
• Proven skills in commissioning relevant, engaging content
• Technical proficiency to understand product features
• Strong team player in a matrixed environment
• Ability to adapt in a fast-paced environment
• Account-Based Marketing experience a plus

Benefits

• Genuine career progression pathways and mentoring programs
• Culture of innovation, technology, collaboration, and openness
• Flexible, diverse, and international work environment
• Corporate Responsibility Employee Programs