Senior Marketing Operations Manager (Platform and Automation) - Remote

Overview

The Senior Marketing Operations Manager – Platform & Automation is responsible for the optimization and day-to-day governance of our use of the HubSpot platform. This role ensures that our marketing campaigns are scalable, data is reliable, and automation drives efficiency and effectiveness across campaigns. Collaborating cross-functionally, this position is central in enabling high-performing marketing programs through robust infrastructure and data integrity.

In Short

• Lead the architecture, implementation, and optimization of marketing workflows in HubSpot.
• Own platform integrations between HubSpot and other marketing tools.
• Collaborate with the Reporting, Insights & Analysis Manager for accurate reporting.
• Maintain high data hygiene standards and compliance with privacy regulations.
• Define and document best practices for marketing systems use.
• Evaluate and implement new HubSpot features for improved marketing performance.
• Support training and onboarding across the marketing team.
• Manage and support the Email Marketing Manager.

Requirements

• Bachelor’s degree in Marketing, Data Analytics, or related field.
• Deep marketing experience and advanced expertise in HubSpot.
• Proven track record of developing scalable marketing automation systems.
• Strong understanding of marketing data structure and lead lifecycle.
• Technical aptitude in APIs and automation workflows.
• Excellent collaboration skills with technical and non-technical teams.
• Detail-oriented with strong documentation capabilities.

Benefits

• 401k with employer match.
• Employee sponsored health, dental, and vision insurance.
• Paid Vacation, 11 public holidays, and sick leave.
• Parental leave and birthday holidays.
• Fully remote work environment with home office stipend.