Head of Product Marketing - Remote

Overview

We’re seeking a Head of Product Marketing who will own product positioning, messaging, and go-to-market strategy across our two platforms: Privy and Emotive. You’ll work closely with Product, Sales, and Customer Success to deeply understand our customers, drive adoption, and tell compelling product stories that convert.

In Short

• Own positioning and messaging for new and existing product features across email, SMS, and on-site conversion tools.
• Partner with Product and Engineering to launch new features, own the GTM process, and support adoption.
• Develop competitive insights and articulate differentiated value across customer segments.
• Create and maintain product collateral, including landing pages, sales decks, one-pagers, and in-app messaging.
• Conduct and synthesize customer and market research to inform positioning and roadmap.
• Support the Sales and Success teams with enablement tools and product training.
• Collaborate with the Growth and Lifecycle teams to fuel campaigns and product education.
• Work cross-functionally to ensure our brand voice and positioning are consistent across all channels.

Requirements

• Proven experience in product marketing or related field.
• Strong understanding of go-to-market strategies.
• Excellent communication and storytelling skills.
• Ability to analyze market trends and customer needs.
• Experience with cross-functional collaboration.
• Skilled in creating marketing collateral.
• Knowledge of email, SMS, and on-site conversion tools.
• Ability to conduct market research.

Benefits

• Competitive salary and benefits package.
• Opportunity to work with a dynamic team.
• Flexible working hours.
• Professional development opportunities.
• Collaborative work environment.