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Senior Integrated Marketing Manager - Remote

Posted 8 weeks ago
Marketing
Full Time
USA
$91,400 - $127,000 USD/year

Overview

As a Senior Integrated Marketing Manager, you will lead the strategy, planning, and execution of full-funnel marketing campaigns that generate leads, drive product adoption and support customer renewals for Pluralsight’s B2B segments.

In Short

  • Lead strategy and execution of B2B marketing campaigns.
  • Orchestrate cross-channel customer experiences.
  • Translate business objectives into customer-centric marketing strategies.
  • Develop integrated campaign briefs and ensure alignment.
  • Oversee B2B email marketing calendar and communications.
  • Collaborate with various teams for seamless execution.
  • Drive measurable outcomes in growth and retention.
  • Provide feedback on campaign creative assets.
  • Manage multiple projects efficiently.
  • Foster a culture of continuous improvement and feedback.

Requirements

  • Minimum of 8 years of related experience or 6+ years with an advanced degree.
  • Strong experience in B2B integrated marketing.
  • Proven ability in email marketing and performance optimization.
  • Exceptional written communication skills.
  • Adept at building alignment across teams.
  • Highly organized with strong project management skills.
  • Self-starter with the ability to manage multiple projects.
  • Strategic and tactical thinker.
  • Experience in developing creative briefs.
  • Strong background in campaign effectiveness.

Benefits

  • Competitive compensation packages.
  • Medical coverage.
  • Unlimited PTO and Summer Fridays.
  • Wellness reimbursements.
  • Professional development funds.
  • Commitment to diversity and belonging.
  • Culture of trust, autonomy, and collaboration.
  • Opportunities for continuous learning.
  • Remote or hybrid work options.
  • Support for team member growth and advancement.
Pluralsight logo

Pluralsight

Pluralsight, LLC is a technology workforce development company dedicated to helping teams enhance their skills and improve collaboration. With a focus on learning and development, Pluralsight offers innovative products like Skills and Flow that enable teams to develop critical skills, optimize processes, and gain valuable insights. The company fosters a culture of autonomy, continuous learning, and collaboration, empowering employees to drive impactful innovation. Committed to diversity and inclusion, Pluralsight seeks to inspire and empower the tech workforce to achieve their goals, making it a dynamic and supportive environment for growth.

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