Senior Integrated Marketing Manager - Remote

Overview

QGenda is seeking a dynamic and versatile Sr Integrated Marketing Manager, to join our growing team. This newly created role requires a creative, analytical, and collaborative individual to create and deliver compelling campaigns and impactful customer engagement through strategic storytelling.

In Short

• Drive strategy and development of large-scale, integrated, multi-touch campaigns and events to expand brand awareness and generate high-quality, top of funnel leads.
• Orchestrate both persona-based and account-based programs within corporate marketing to successfully penetrate Target Accounts.
• Partner and collaborate with Demand Generation, Product Marketing, Digital Marketing, CS and additional internal teams to design and execute creative, outcomes-focused tactics and communications.
• Cultivate customer-centric programs and activations to drive adoption and expansion.
• Monitor and analyze marketing performance metrics (KPI’s) to refine and optimize strategies for strong campaign performance.
• Support executive engagement initiatives relevant to industry associations.
• Educate and engage customers and serve as an advocate for the QGenda brand.

Requirements

• 10+ years of marketing experience required, with a strong background in customer campaigns and events.
• Experience working with a healthcare IT company (experience with a subscription/SaaS product preferred).
• 15% travel mainly for events.

Benefits

• Fully company-paid options for medical, dental and vision insurance.
• Generous paid time off (PTO) policy.
• Paid parental leave for birth, adoption or permanent placement.
• 401(k) with company match.
• Options to work in a hybrid-working model or remotely from home.