Director of Performance Marketing - Remote

Overview

PlayOn is looking for a Director of Performance Marketing to join our consumer marketing team and lead our paid customer acquisition efforts, goaled against incremental lift of new subscriber counts and revenue across current and new channels.

In Short

• Lead paid customer acquisition efforts
• Focus on increasing subscriber counts and revenue
• Leverage expert-level knowledge in growth and performance marketing
• Develop and execute marketing strategies
• Align strategies with consumer streaming subscription growth objectives
• Utilize an analytical and creative approach
• Test, build, and scale paid media programs
• Work within budget constraints
• Deliver impactful marketing outcomes
• Bring high school sports to millions of fans

Requirements

• Expertise in performance marketing
• Experience in customer acquisition
• Strong analytical skills
• Creative problem-solving abilities
• Proven track record in growth marketing
• Ability to manage budgets effectively
• Experience with paid media strategies
• Strong communication skills
• Ability to work collaboratively in a team
• Passion for sports and consumer engagement

Benefits

• Opportunity to lead a dynamic marketing team
• Impact on subscriber growth and revenue
• Work in a fast-paced environment
• Engage with a passionate audience
• Flexible work environment
• Competitive salary and benefits
• Professional development opportunities
• Collaborative company culture
• Access to sports events and activities
• Contribute to a meaningful mission