Content Strategy Director - Remote

Overview

Join PatientPoint to be part of a dynamic team committed to empower better health. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.

In Short

• Develop Content Strategies: Create and implement content strategies tailored to new product or strategic campaign launches.
• Audience Research: Apply company research to understand customer needs and experience design.
• Content Taxonomy Management: Oversees content library Taxonomy and best practices.
• Cross-Functional Collaboration: Work closely with product managers and marketing teams.
• Content Planning and Execution: Develop content calendars to support strategic plans.
• New Vendor Management: Serve as the point person for New Content Vendor assessment.
• Innovation and Trends: Stay abreast of industry trends and content marketing best practices.

Requirements

• Minimum of 5 years of experience in content strategy or content marketing.
• Experience with content management and emerging tools.
• Must be available to work in the Eastern Time Zone.
• Proven ability to develop and execute content strategies.
• Strong research skills to analyze data and harness insights.
• Proficiency in creating diverse content types.
• Excellent teamwork skills with experience across departments.
• Ability to analyze content performance data.

Benefits

• Competitive compensation and flexible time off.
• Hybrid work options and wellness resources.
• 401K plan and more.