Lead Generation & Marketing Specialist - Remote

Overview

We are seeking a proactive and results-driven Lead Generation & Marketing Specialist to join our team. This role focuses on identifying and nurturing potential clients, supporting sales efforts, and executing targeted marketing campaigns. Familiarity with online advertising and data research is a plus.

In Short

• Develop and implement strategies to attract quality leads.
• Utilize multiple channels, including social media, content marketing, SEO, and online ads, to drive lead acquisition.
• Monitor and adjust campaigns to optimize lead generation.
• Create and manage email campaigns to engage leads and customers.
• Analyze campaign performance and make data-driven improvements.
• Qualify leads and facilitate their transition through the sales pipeline.
• Conduct follow-ups to increase conversion rates.
• Maintain organized records of lead interactions and activities in the CRM.
• Plan and manage online ad campaigns to support lead generation.
• Use data research tools to gather insights for lead generation and marketing.

Requirements

• Experience in lead generation and marketing.
• Familiarity with online advertising, especially Google Ads.
• Strong analytical skills to assess campaign performance.
• Proficiency in using CRM systems.
• Excellent communication and organizational skills.

Benefits

• Opportunity to work remotely.
• Dynamic and supportive team environment.
• Professional development opportunities.