Remote Otter LogoRemoteOtter

Lead Generation & Marketing Specialist - Remote

Posted 17 weeks ago
Marketing
Full Time
Worldwide

Overview

We are seeking a proactive and results-driven Lead Generation & Marketing Specialist to join our team. This role focuses on identifying and nurturing potential clients, supporting sales efforts, and executing targeted marketing campaigns. Familiarity with online advertising and data research is a plus.

In Short

  • Develop and implement strategies to attract quality leads.
  • Utilize multiple channels, including social media, content marketing, SEO, and online ads, to drive lead acquisition.
  • Monitor and adjust campaigns to optimize lead generation.
  • Create and manage email campaigns to engage leads and customers.
  • Analyze campaign performance and make data-driven improvements.
  • Qualify leads and facilitate their transition through the sales pipeline.
  • Conduct follow-ups to increase conversion rates.
  • Maintain organized records of lead interactions and activities in the CRM.
  • Plan and manage online ad campaigns to support lead generation.
  • Use data research tools to gather insights for lead generation and marketing.

Requirements

  • Experience in lead generation and marketing.
  • Familiarity with online advertising, especially Google Ads.
  • Strong analytical skills to assess campaign performance.
  • Proficiency in using CRM systems.
  • Excellent communication and organizational skills.

Benefits

  • Opportunity to work remotely.
  • Dynamic and supportive team environment.
  • Professional development opportunities.
Outsource Access logo

Outsource Access

Outsource Access is an award-winning offshore virtual assistant and outsourcing services provider based in the Philippines, dedicated to helping entrepreneurial businesses realize their potential. Founded by a US entrepreneur who sought to improve upon existing outsourcing options, the company has grown to over 450 employees, with plans to expand to 1000+. Outsource Access specializes in providing highly-skilled and cost-effective virtual staff across various sectors, including sales, marketing, HR, customer service, operations, bookkeeping, and administrative tasks. With a commitment to quality that has driven significant growth through client referrals, the company serves thousands of clients across more than 50 industries, including manufacturing, healthcare, construction, real estate, retail, e-commerce, and legal services.

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