Remote Otter LogoRemoteOtter

Director of Product Marketing for the Americas - Remote

Posted 8 weeks ago
Marketing
Full Time
USA
$180,000.00 - $264,000.00/year

Overview

As a marketing leader at OKX, you will craft the narrative and go-to-market strategy for trading products at a leading crypto exchange, driving growth and adoption of decentralized technology.

In Short

  • Develop and execute a comprehensive product marketing strategy for the Americas.
  • Drive growth in community engagement and product adoption.
  • Coordinate global community programs including events and meetups.
  • Establish a strong brand presence across industry events and media.
  • Work closely with local GMs to adapt global messaging.
  • Develop region-specific narratives aligned with user needs.
  • Act as the voice of the customer, gathering market insights.
  • Establish a feedback loop between users and product teams.

Requirements

  • At least 10 years of product marketing experience.
  • Proven leadership experience in a fast-paced environment.
  • In-depth understanding of financial markets and trading principles.
  • Strong grasp of digital marketing in fintech and crypto.
  • Experience in building and scaling crypto-native communities.
  • Outstanding communication skills to influence strategy.
  • Proficiency in market research and competitive analysis.

Benefits

  • Competitive total compensation package.
  • L&D programs and education subsidy for growth.
  • Team building programs and company events.
  • Wellness and meal allowances.
  • Comprehensive healthcare schemes for employees and dependants.
  • More that we love to tell you along the process!
OKX logo

OKX

OKX is a leading global cryptocurrency exchange that focuses on providing innovative financial services and products to its users. With a strong presence in the APAC region, OKX is dedicated to establishing strategic partnerships and fostering business cooperation to drive growth and optimize product offerings. The company values a global perspective on market dynamics and emphasizes accountability and return on investment in its operations. OKX is committed to creating a collaborative work environment, offering competitive compensation, and engaging in team-building initiatives.

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