Senior Director, Brand and Advertising Research - Remote

Overview

Exciting Opportunity: Drive the Growth of Brand and Ad tracking in North America

Are you passionate about unlocking the power of data to shape brand strategy? We’re looking for a dynamic and visionary leader to support the growth of our Brand/Communication tracking business across North America. This is a unique opportunity to develop strategic opportunities, winning programs that deliver deep consumer insights, fuels marketing effectiveness, and enables clients to strengthen their brand equity and performance across diverse markets. If you thrive in a fast-paced, collaborative environment and are ready to make a measurable difference, we’d love to hear from you.

In Short

• Drive revenue growth and client adoption of NielsenIQ’s Brand and Communications tracking solutions.
• Act as a trusted advisor to clients, preparing high-quality responses to RFIs and RFPs.
• Champion Brand Tracking solutions across internal teams and clients.
• Share knowledge and best practices to foster team collaboration and success.
• Meet or exceed assigned revenue and margin targets through client engagement.
• Drive adoption of NielsenIQ’s solutions by identifying opportunities across key accounts.
• Deliver compelling pitches and proposals that resonate with client needs.
• Elevate product visibility through impactful presentations and industry participation.
• Contribute to internal initiatives by sharing expertise and supporting team development.
• Maintain knowledge of evolving product capabilities and market challenges.

Requirements

• 10+ years of consultative working or sales success in brand tracking programs.
• Experience in consulting, analytics, or consumer research roles.
• Deep knowledge of brand and media evaluation.
• Strong business development skills and ability to translate client needs into solutions.
• Excellent communication and presentation skills.
• Bachelor’s degree required; Master’s degree preferred.
• Experience with NielsenIQ or equivalent data sets is an advantage.
• Ability to travel to meet clients.

Benefits

• Flexible working environment.
• Comprehensive health insurance.
• Industry-leading parental leave.
• Life insurance and education support.
• Volunteer time off and LinkedIn Learning.