Senior Events Marketing Manager - Remote

Overview

As Senior Events Marketing Manager at Later, you'll architect and execute our events strategy to strengthen Later's position in the enterprise social media and influencer marketing space.

In Short

• Lead the events strategy for Later to enhance brand awareness.
• Manage a small events team to create impactful experiences.
• Focus on engaging senior marketing decision-makers at B2C brands.
• Oversee the execution of virtual, hybrid, and in-person events.
• Develop metrics to measure event ROI and pipeline impact.
• Collaborate with various teams for integrated event campaigns.
• Mentor an Events Manager and guide cross-functional initiatives.
• Stay updated on B2B event trends and best practices.
• Manage event budgets and vendor relationships.
• Drive measurable pipeline impact through events.

Requirements

• 7+ years of B2B events marketing experience.
• Bachelor's degree in Marketing or related field.
• Proven success in managing large-scale events.
• Strong project management skills.
• Expertise in event strategy and execution.
• Proficiency in event management platforms.
• Experience with six-figure event budgets.
• Background in marketing to enterprise B2C brands.
• Experience in managing and developing direct reports.
• Track record of delivering measurable results.

Benefits

• Market-based compensation structure.
• Inclusive and supportive work environment.
• Opportunities for career development.
• Participation in various benefits plans.
• Work with a collaborative and innovative team.