Content Marketing Manager - Remote

Overview

As Content Marketing Manager at Later, you will create compelling content that educates and engages enterprise B2C brands and agencies about social media and influencer marketing, supporting Later's content strategy and driving organic growth.

In Short

• Create high-quality blog posts and customer stories.
• Support the development of content themes and editorial calendars.
• Identify trending topics in social media and influencer marketing.
• Optimize content for SEO while maintaining brand voice.
• Manage the content calendar and publishing schedule.
• Coordinate with design and marketing teams for content distribution.
• Research industry trends to inform content creation.
• Track content performance metrics.
• Collaborate with freelance writers and subject matter experts.
• Maintain Later's content style guide and best practices.

Requirements

• 3-5 years of B2B content marketing experience.
• Bachelor's degree in Marketing, Communications, or related field.
• Strong understanding of SEO best practices.
• Excellent writing and editing skills.
• Project management skills and ability to meet deadlines.
• Experience with content analytics and performance tracking.
• Proficiency in content management systems and SEO tools.
• Experience working with designers and freelance writers.

Benefits

• Market-based and data-driven compensation.
• Participation in various benefits plans.
• Inclusive and supportive workplace culture.
• Opportunities for professional growth.
• Ability to work in a hybrid or fully remote capacity.