Head of Marketing Technology - Remote

Overview

LastPass is looking for a Head of Marketing Technology to lead and scale its marketing technology stack, enabling data-driven marketing strategies and enhancing customer experiences.

In Short

• Define and execute the technical strategy for MarTech.
• Create plans to support B2C and B2B marketing motions.
• Enhance campaign effectiveness through data-driven insights.
• Improve lead management and nurturing processes.
• Ensure marketing automation tools provide actionable information.
• Foster partnerships across BizTech and Marketing Analytics.
• Governance and compliance of the MarTech stack.
• Lead and mentor a global team.
• Serve as a thought leader in marketing transformation.
• Collaborate with cross-functional teams to achieve goals.

Requirements

• Experience in developing and architecting MarTech stack.
• Hands-on expertise in marketing automation platforms and CRM.
• Experience designing omnichannel customer journeys.
• Strong background in customer data platforms.
• Ability to work independently and in teams.
• Experience in leading large-scale MarTech projects.
• Analytical and problem-solving skills.
• Exceptional communication and interpersonal skills.
• Knowledge of MarTech trends and best practices.
• Familiarity with APIs and data pipelines.

Benefits

• Remote-first culture.
• Competitive compensation.
• Flexible Paid Time Off policies.
• Generous parental leave.
• Comprehensive health coverage.
• Home office setup support.
• Continuous learning opportunities.
• Peer-to-peer recognition.
• Employee Assistance Program.
• Remote work stipend.