Customer Marketing Manager - Remote

Overview

Kolsquare is the leading Influencer Marketing software solution in Europe, trusted by marketing professionals to manage KOL (Key Opinion Leader, also known as influencer) marketing campaigns. Our platform is designed to optimize brand communication strategies, addressing the challenges of the digital era.

With Kolsquare, professionals can seamlessly identify the most suitable KOL profiles, manage their campaigns from start to finish, and analyze their results and performance metrics.

Kolsquare leverages cutting-edge Big Data, AI, and Machine Learning technologies to empower hundreds of clients—including Coca-Cola, Danone, Publicis, Orange, Sézane, and Decathlon. We help brands forge meaningful partnerships with over 3 million KOLs who have 5,000+ followers across 180 countries on platforms like Instagram, TikTok, Twitter (now X), Facebook, Snap, and YouTube.

In 2024, Kolsquare became part of the team.blue group, one of Europe’s largest private tech companies. This partnership amplifies our commitment to innovation, excellence, and our continued trajectory of exceptional, profitable growth.

In Short

• Turn Kolsquare into the most vibrant and loyal customer community in the European MarTech landscape.
• Develop and execute marketing strategies that drive customer engagement, activation, and retention.
• Optimize Kolsquare’s customer journey from onboarding to advocacy.
• Collaborate with product, sales, customer support, and marketing teams.
• Map and oversee the customer journey from activation to retention.
• Segment and maintain the client database for targeted communication.
• Oversee customer communication activities, including email marketing.
• Lead initiatives that foster customer advocacy and loyalty.
• Foster an engaged community through customer stories and events.
• Identify at-risk customers and develop proactive marketing strategies.

Requirements

• 5 years of experience in customer marketing or a similar role.
• Strategic thinker with an operational mindset.
• Excellent communication skills for different customer segments.
• Data-driven with strong analytical skills.
• Creative with innovative customer programs.
• Passionate about community building and customer advocacy.
• Team player with a love for digital marketing.
• Fluent in English.

Benefits

• Work from home flexibility.
• Access to coworking spaces in 400+ cities worldwide.
• Monthly and quarterly team building events.
• Inclusive culture that respects individual strengths and experiences.