Senior Specialist, Customer Marketing - Remote

Overview

The Senior Specialist, Customer Marketing will develop and execute effective marketing campaigns to drive cross-sell and upsell opportunities for Keeper Security's global customer base.

In Short

• Develop omni-channel engagement strategies for a global customer base.
• Maintain a global customer marketing campaigns calendar.
• Create sales enablement collateral for Customer Success team.
• Deliver monthly customer communications including newsletters.
• Plan customer-focused events such as webinars and workshops.
• Identify customer reference opportunities and conduct interviews.
• Analyze customer behavior and engagement data for campaign refinement.
• Collaborate with cross-functional teams to align campaigns with goals.
• Develop campaign performance reports and analyze ROI.
• Manage a regional customer marketing budget for effective resource allocation.

Requirements

• Proven experience in customer marketing or related field.
• Strong understanding of omni-channel marketing strategies.
• Excellent analytical skills to assess campaign performance.
• Ability to collaborate effectively with cross-functional teams.
• Experience in creating engaging content tailored to customer needs.
• Strong project management skills.
• Familiarity with marketing automation tools and CRM systems.
• Excellent written and verbal communication skills.
• Ability to manage budgets and allocate resources effectively.
• Experience in the cybersecurity industry is a plus.

Benefits

• Opportunity to work with a fast-growing cybersecurity company.
• Flexible working environment with remote options.
• Collaborative and dynamic marketing team.
• Professional development opportunities.
• Competitive salary and benefits package.
• Engaging company culture focused on innovation.
• Access to cutting-edge cybersecurity solutions.
• Work with a diverse global customer base.
• Participate in industry events and conferences.
• Contribute to impactful marketing strategies.