US Marketing Brand Lead - Remote

Overview

This position is posted by Jobgether on behalf of Dyne Therapeutics. We are currently looking for a US Marketing Brand Lead in the United States.

This is an exciting opportunity to lead the US brand strategy for a groundbreaking treatment in neuromuscular disease. As a key player on the commercial team, you will define and execute go-to-market strategies from early-stage development through launch and beyond. You’ll work cross-functionally to shape brand messaging, engage with patient and HCP communities, and drive tactical execution with creativity and precision. This hands-on role is ideal for a strategic marketer who thrives in a fast-paced, high-impact environment and is passionate about improving patient lives.

In Short

• Design and execute strategic brand plans and campaigns to drive awareness, uptake, and long-term product success.
• Lead development of value propositions, disease education, and promotional materials in partnership with creative agencies and internal stakeholders.
• Collaborate with patient advocacy teams to build impactful messaging for patients and caregivers.
• Select and manage external partners to support campaign development and omnichannel initiatives, including digital engagement.
• Drive market innovation and field strategy alignment by working closely with sales, market access, and medical affairs teams.
• Utilize data, insights, and market research to inform strategic direction and optimize tactics.
• Oversee budget management, KPI tracking, and performance measurement for brand initiatives.
• Ensure compliance with regulatory and legal standards for all marketing activities.
• Partner globally on congresses, KOL engagement, educational initiatives, and digital campaigns.

Requirements

• Proven experience in brand management and marketing strategy.
• Strong analytical skills with the ability to leverage data for decision making.
• Excellent communication and interpersonal skills.
• Experience working in the pharmaceutical or biotech industry is a plus.
• Ability to manage multiple projects and stakeholders effectively.
• Creative thinker with a passion for patient engagement.
• Understanding of regulatory and compliance requirements in marketing.
• Experience with digital marketing strategies and tools.
• Strong leadership and team collaboration skills.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health benefits.
• Opportunities for professional development and career growth.
• Flexible working environment.
• Work with a passionate team dedicated to improving patient lives.