Remote Brand Director

Overview

This role sits at the intersection of creativity and strategy, playing a crucial part in scaling a brand that empowers small-chested women. The VP of Brand will craft compelling stories that resonate with the community, driving demand and creating lasting emotional connections.

In Short

• Evolve the brand vision and positioning in collaboration with executive leadership.
• Translate product strategies into compelling creative narratives.
• Own the product storytelling framework and ensure consistent messaging.
• Manage the development of creative assets across various formats.
• Define and track brand performance metrics to optimize strategy.
• Lead integrated go-to-market campaigns for product launches.
• Drive the social media, PR, and community engagement strategies.

Requirements

• Deep passion for brand and mission focused on body positivity.
• 10+ years of experience in brand strategy or marketing.
• Strong portfolio demonstrating successful brand execution.
• Experience in the women's apparel or intimacy sector preferred.
• Ability to lead high-performing teams and cultivate a collaborative culture.
• Understanding of ecommerce and customer journey optimization.
• Strong communication and leadership abilities.

Benefits

• Robust health benefits including 100% company-covered insurance options.
• Company matched 401K plan up to 3%.
• Generous paid time off program with flexible PTO days.
• Flexible remote workplace environment.
• Paid parental leave for eligible employees.
• Monthly wellness stipend.
• Annual company-wide offsite events.