Head of Go To Market - Remote

Overview

BigFilter is a cybersecurity startup focused on protecting users and organizations from social engineering attacks in online communications. The company is building technology to detect and prevent manipulation, fraud, and deception across modern digital channels.

In Short

• Own BigFilter’s go-to-market evolution from early validation through a repeatable enterprise motion.
• Refine and pressure-test our initial GTM strategy.
• Scale our pilot program and help define what “good” looks like.
• Full-time leadership role with potential for C-level growth.
• Success defined by building a repeatable GTM motion that converts pilots into paying customers.
• Work closely with the CEO/CTO and product team.
• Lead structured customer discovery across buyers, influencers, and end users.
• Develop foundational GTM assets (pitch decks, one-pagers, pilot briefs, demos).
• Evaluate and refine initial GTM hypotheses (ICP, buyer, use cases, channels, pricing).
• Ideal candidates are based in North America or have deep experience in this market.

Requirements

• Former founder or early GTM leader at an early-stage cybersecurity startup.
• Deep understanding of B2B cybersecurity buying motions.
• Proven experience operating in pre-PMF or early-PMF environments.
• Comfortable with hands-on outreach and relationship building.
• Highly autonomous and structured.
• Builder mindset: enjoys creating clarity where none exists.

Benefits

• Rare opportunity to shape GTM before scale locks in the wrong answers.
• Direct influence on product direction and company strategy.
• High trust, high ownership role with a technically strong founding team.
• Path to long-term leadership as BigFilter scales post-funding.