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Product Marketing Manager - Remote

Posted 3 weeks ago
Marketing
Full Time
USA
150000 - 185000/year

Overview

Hightouch’s mission is to empower everyone to take action on their data. We’ve pioneered the Composable Customer Data Platform (CDP), which helps companies use their own data warehouse to collect, prepare, and activate customer data for marketing personalization and business operations.

In Short

  • Own the go-to-market (GTM) strategy for AI Decisioning product.
  • Drive positioning, messaging, and enablement for CRM marketers.
  • Collaborate with Marketing, Product, Sales, and Engineering teams.
  • Create sales enablement assets and impactful messaging.
  • Conduct user research to identify pain points and market opportunities.
  • Represent Hightouch at events and webinars.
  • Build community and engage target audience in marketing.
  • Transform complex AI concepts into clear narratives.
  • Analyze competitors and market trends.
  • Work cross-functionally to align on strategy and execution.

Requirements

  • Proven experience in GTM strategies for B2B SaaS products.
  • Deep understanding of CRM and lifecycle marketers.
  • Ability to articulate technical benefits to diverse audiences.
  • Strong background in market and competitive research.
  • Experience in marketing enterprise SaaS products.
  • Collaboration skills with cross-functional teams.

Benefits

  • Location-independent salary range of $150,000 - $185,000 per year.
  • Remote-friendly work environment.
  • Opportunity to work with leading investors and innovative companies.
  • Focus on meaningful impact and growth potential.
  • Supportive team culture emphasizing compassion and kindness.
Hightouch logo

Hightouch

Hightouch is a pioneering company focused on empowering users to take action on their data through its innovative Composable Customer Data Platform (CDP). By enabling businesses to utilize their own data warehouses for customer data collection, preparation, and activation, Hightouch eliminates the need for extensive engineering resources, allowing business users to automate processes and enhance marketing performance without coding. The company values meaningful impact, efficient execution, and a compassionate work environment, fostering a culture of strong communication and growth. With a diverse clientele that includes notable companies like Spotify and NBA, Hightouch operates from San Francisco with a remote-friendly approach, supported by prominent investors.

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