Lead Generation Specialist - Remote

Overview

We are looking for a Lead Generation Specialist with strong expertise in Paid Media, particularly on LinkedIn, to join our fully remote team.

In Short

• Design, launch, and manage paid media campaigns with a primary focus on LinkedIn Ads.
• Generate high-quality B2B leads focusing on cost-efficiency and conversion optimization.
• Develop detailed audience targeting, segmentation, and ad messaging strategies.
• Execute regular A/B tests to improve performance.
• Monitor campaign results using LinkedIn Campaign Manager, Meta Ads Manager, Google Ads, and Google Analytics.
• Collaborate with content, creative, and acquisition teams for strategic alignment.
• Stay updated on platform changes and best practices in B2B digital marketing.

Requirements

• Proven experience in B2B lead generation with a strong focus on LinkedIn Ads.
• Deep understanding of paid acquisition strategies.
• Proficient with tools such as LinkedIn Campaign Manager, Meta Business Suite, Google Ads, and Google Analytics.
• Analytical mindset with budget management and KPI interpretation skills.
• Highly organized and reliable in a fully remote environment.
• Strong communication skills to translate data into strategic action.

Benefits

• 100% remote position with flexible working hours.
• Work on diverse projects in a fast-paced, international environment.
• Join an agile, collaborative, and results-driven team.
• Opportunity to run high-impact paid campaigns targeting top-tier B2B decision-makers.
• Competitive and evolving compensation based on experience.