Senior Lifecycle Marketing Specialist - Remote

Overview

Join GrowthAssistant as a Senior Lifecycle Marketing Specialist! Are you a data-driven marketer with a knack for building impactful customer journeys? We seek an experienced Senior Lifecycle Marketing Specialist to join our dynamic team. In this role, you will drive the strategy, execution, and optimization of lifecycle marketing programs that engage and convert customers. Your efforts will directly impact our growth by delivering data-driven, customer-centric campaigns.

In Short

• Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets.
• Work closely with stakeholders and partners to successfully plan and launch initiatives or campaigns.
• Write comprehensive campaign and creative briefs to guide the development of marketing assets.
• Prepare production briefs for execution teams to implement campaigns.
• Manage communication and alignment across teams to ensure projects progress smoothly.
• Track and analyze program performance, preparing detailed reports and actionable recommendations.
• Identify performance gaps and implement strategies to address them.
• Summarize detailed data into high-level insights for executive presentations.
• Work Set-up: Permanent Work From Home.
• Bonuses: Attendance Bonus, Performance Bonus, Anniversary Bonus, Referral Bonus.

Requirements

• 3+ years of experience in lifecycle marketing, email, and CRM.
• Proficiency in marketing automation tools (e.g., Braze, Salesforce preferred).
• Experience in Tableau and similar BI/dashboarding/data analytics platforms.
• Strong project management skills with the ability to handle multiple priorities.
• Hands-on experience in campaign development and production workflows.
• Exceptional analytical skills and a proven ability to translate data into actionable strategies.
• Excellent written and verbal communication skills.
• Familiarity with Slack, G-Suite, and ClickUp.

Benefits

• Holiday Paid Time Off (PTO) for 7 days in a year.
• Paid Time Offs (PTO) for 6 days in a year.
• Healthcare Plan.