Lifecycle Marketing Specialist - Remote

Overview

The Lifecycle Marketing Specialist will focus on executing and supporting marketing strategies that engage customers throughout their lifecycle, aiming to enhance retention, loyalty, and customer satisfaction.

In Short

• Assist in the development and execution of lifecycle marketing campaigns to nurture and engage customers.
• Segment customer lists to tailor communications and optimize engagement strategies.
• Create and curate content for email and digital marketing initiatives aimed at various customer touchpoints.
• Monitor and analyze campaign performance metrics, providing insights for continuous improvement.
• Collaborate with cross-functional teams to align messaging and ensure a seamless customer journey.

Requirements

• Experience in lifecycle marketing or related field.
• Strong analytical skills to assess campaign performance.
• Proficiency in email marketing platforms and digital marketing tools.
• Excellent communication and content creation skills.
• Ability to work collaboratively in a team environment.

Benefits

• Opportunity to work remotely.
• Competitive salary and benefits package.
• Professional development opportunities.
• Dynamic and supportive work environment.
• Flexible working hours.