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B2B Marketing Manager - Remote

Posted 2 weeks ago
Marketing
Full Time
Worldwide

Overview

Givebacks is seeking a Marketing Manager to drive growth in the K-12 School District channel by executing a strategic marketing plan. This role requires a detail-oriented, execution-focused professional with strong project management and communication skills. The ideal candidate has experience delivering thought leadership programs, understands growth and account-based marketing, and thrives in cross-functional collaboration.

In Short

  • Support the marketing strategy by creating compelling content that showcases our value and strengthens our brand positioning with district stakeholders.
  • Lead all aspects of tradeshow presence and event management.
  • Recruit speakers for and secure high-value speaking engagements at key industry events.
  • Lead the end-to-end execution of email marketing campaigns.
  • Collaborate with sales team to create and maintain sales materials.
  • Execute business development initiatives in newly targeted territories.
  • Develop marketing assets that assist CSM in driving adoption and engagement.
  • Make data-driven recommendations to inform growth marketing strategy.
  • Ability to travel at least 30% of the time to tradeshows.
  • Unlimited Paid Time Off and Remote Work Options.

Requirements

  • 5+ years of experience in B2B marketing for software businesses in start-up environments.
  • Depth of knowledge in event marketing, email program management.
  • Exceptional writing skills with proven ability in copywriting.
  • Experience partnering with sales teams.
  • Excellent communication and project management skills.
  • Strong understanding of customer lifecycle marketing.
  • Proficiency in ROI tracking and experience with tools like Hubspot.
  • Demonstrated ability to work collaboratively in a cross-functional team environment.

Benefits

  • Unlimited Paid Time Off
  • Flextime Options
  • Remote Work Options
  • Paid Holidays
  • Employee Stock Options
  • Paid Parental and Family Medical Leave
  • Full Employee Medical, Dental, and Vision Coverage
  • 401(k) Plan
Givebacks logo

Givebacks

Givebacks Inc. is a technology-driven company dedicated to empowering communities through innovative solutions. With a focus on user-centered design, Givebacks aims to create impactful products that enhance user experiences and foster community engagement. The company values collaboration and strategic thinking, working closely with cross-functional teams to deliver delightful and scalable design systems. Committed to inclusivity and equal opportunity, Givebacks offers a supportive work environment with flexible remote work options and comprehensive benefits.

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