Senior Marketing Manager - B2B Digital Marketing - Remote

Overview

The position involves leading the development and execution of integrated marketing strategies aimed at driving brand awareness and demand in the private sector markets.

In Short

• Lead marketing strategies for key private sector markets.
• Collaborate with sales and marketing teams to enhance brand awareness.
• Translate industry insights into actionable marketing strategies.
• Create content and campaigns addressing customer pain points.
• Manage campaign timelines and performance reports.
• Execute multi-channel campaigns to generate leads.
• Boost brand awareness through media relations and events.
• Optimize event strategies in collaboration with the events team.

Requirements

• 8 years of marketing experience, with 5 years in B2B marketing.
• Strong background in both traditional and digital marketing.
• Strategic thinker with strong execution skills.
• Proven success in collaborating with sales and technology partners.
• Excellent communication and collaboration skills.
• Experience in managing lead pipelines and optimizing digital channels.
• Creative approach to budget management and ROI improvement.
• Familiarity with marketing automation tools and CRM systems.

Benefits

• Attractive compensation package with 401K match.
• Training Tuition Reimbursement Program.
• Work-life balance with a flexible working schedule.