Marketing Insights & Analytics Manager - Remote

Overview

The Marketing Insights & Analytics Manager at Fullscript will play a vital role in bridging the gap between marketing teams and data/technical teams, ensuring a clear and actionable understanding of marketing performance across various channels and campaigns.

In Short

• Continuously analyze data across marketing channels and campaigns.
• Deliver comprehensive funnel analysis for lead generation and conversion rates.
• Act as a subject matter expert for data-driven requests.
• Collaborate with cross-functional marketing teams for optimization.
• Translate business requirements into functional requirements and user stories.
• 8+ years of experience in B2B/B2C growth marketing.
• Bachelor's degree in Digital Marketing or related field.
• Expertise in digital marketing data platforms.
• Strong analytical skills with the ability to communicate insights.
• Experience in health and wellness or SaaS industry is a bonus.

Requirements

• 8+ years of experience in marketing.
• Bachelor's degree in Digital Marketing or related field.
• Hands-on experience with Google Analytics, Iterable, Hubspot, Salesforce Marketing Cloud.
• Proficiency in reporting and analytics tools like Looker Studio and Tableau.
• Strong ability to analyze complex data sets.
• Excellent communication skills.
• Experience collaborating with partners to drive performance.

Benefits

• Market competitive compensation package including equity.
• RRSP matching (within CAD) // 401K matching (within US).
• Flexible PTO policy.
• Flexible benefits package and additional perks.
• Employee discount on Fullscript products.
• Ability to work remotely.