Marketing Lead (Inbound & Outbound) - Remote

Overview

We are looking for a metrics-driven Marketing Lead to drive measurable growth in B2B custom software development and design services in healthcare, AI and beyond by setting and executing both inbound and outbound go-to-market strategies.

In Short

• 5+ years of B2B marketing experience in IT outsourcing.
• Experience in launching campaigns and managing inbound/outbound programs.
• Strong analytical skills to adapt campaigns based on MQL/SQL data.
• Proven success in scaling up companies with new strategies implementation.
• Advanced level of English.
• Own and optimize campaigns across multiple channels.
• Conduct competition and market analysis.
• Plan and manage diverse content assets.
• Oversee CRM operations and MarTech integrations.
• Collaborate with design, product, and sales teams.

Requirements

• 5+ years of B2B marketing experience.
• Familiarity with CRM systems.
• Strong analytical skills.
• Experience in content development.
• Ability to lead a marketing team.

Benefits

• Flexible schedule & opportunity to work remotely.
• Education budget of $500 per year.
• 20 business days of paid vacation + national holidays.
• Medical insurance full coverage.
• Regular team gathering activities.