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Marketing Lead - Remote

Posted 1 week ago
B2B Marketing
B2C Marketing
SaaS
AI Tools
Content Marketing
Performance Marketing
Data-Driven
Leadership
Growth Strategies
cofenster logo

cofenster

Marketing
Full Time
Germany

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Jobs from cofenster:

Account Executive

B2B Sales
SaaS
Customer Relationship Management

Overview

As a Marketing Lead at cofenster, you will be responsible for driving brand awareness and lead generation for our new AI Video Agent in the fast-growing Agentic AI market in Europe.

In Short

  • Lead the market introduction of our AI Video Agent in DACH & EU.
  • Own and optimize pipeline generation through various channels.
  • Utilize a data-driven mindset for channel experimentation.
  • Ensure marketing messaging aligns with company values.
  • Thrive in a fast-paced startup environment.

Requirements

  • 5+ years in B2B/B2C Marketing, ideally within SaaS.
  • Strong proficiency in AI tools.
  • Deep knowledge of content marketing and performance marketing.
  • Previous leadership experience is a plus.
  • Strong bias towards action and results-driven mentality.
  • Ability to analyze marketing performance.
  • Creative storytelling skills.
  • Focus on experimentation and learning.

Benefits

  • Dedicated budget for training and personal development.
  • Membership to the Urban Sports Club for wellness.
  • Remote-first approach with offsite retreats.
  • Potential for stock options.

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