VP of Marketing (Contractor/Fractional) – B2B Services & Software - Remote

Overview

FoodChain ID seeks a VP of Marketing to lead its global function through rapid growth and transformation. This leader will align marketing with divisional priorities, accelerate pipeline growth, and position the company as a trusted B2B thought leader.

In Short

• Lead global marketing function for B2B services and software.
• Align marketing with divisional priorities and accelerate pipeline growth.
• Champion customer-problem-first marketing strategy.
• Integrate AI tools to enhance productivity and performance.
• Mentor senior marketing leaders for VP-level readiness.
• Manage external marketing agencies and contractors.
• Collaborate with cross-functional teams to ensure alignment.
• Drive marketing initiatives that support business priorities.
• Implement continuous improvement processes for campaign ROI.
• Work in a private equity-backed environment.

Requirements

• Extensive experience in B2B services or software marketing.
• AI-capable executive with expertise in marketing workflows.
• Ability to influence action across divisions in a matrixed organization.
• Strong collaborative skills in a global environment.
• Experience mentoring mid-level leaders into senior roles.
• Proven track record in driving marketing strategy for SaaS solutions.
• Experience in private equity-owned organizations.
• Preferred experience in regulated industries like food or agriculture.

Benefits

• Opportunity to lead a global marketing function.
• Flexible working hours and remote work options.
• Engagement in a dynamic and growth-oriented environment.
• Collaborative culture focused on accountability and quick decision making.
• Potential for contract-to-hire after 12 months.