Remote Otter LogoRemoteOtter

Senior Performance Marketing Strategist - Remote

Posted 3 weeks ago
Marketing
Full Time
USA

Overview

We are looking for a seasoned and strategic digital marketing expert to lead and refine our integrated marketing campaigns across paid and owned media channels, including search, social media, email and programmatic platforms.

In Short

  • Driving revenue through integrated campaign strategy and execution.
  • Design and orchestrate integrated marketing campaigns across paid and owned channels.
  • Collaborate with sales to create personalized campaigns for high-value accounts.
  • Experiment and innovate new growth strategies and marketing tactics.
  • Own the reporting process for paid and organic social campaigns.
  • Oversee the strategy, execution, and analysis of paid campaigns.
  • Manage relationships with advertising vendors.
  • Conduct ongoing campaign performance monitoring and optimization.
  • Plan and manage ad budgets effectively.
  • Manage content publication across owned channels.

Requirements

  • 5+ years of experience in performance marketing.
  • Expertise in Google and Meta ads, and proficiency in LinkedIn Ads.
  • 3+ years using HubSpot for campaign orchestration.
  • Strong analytical mindset with expertise in performance measurement.
  • A track record of conducting structured experiments to improve campaign results.
  • Strong communication and organizational skills.
  • Ability and desire to learn new technologies.
  • Passion for helping fellow digital marketers discover automation and AI.

Benefits

  • Remote work flexibility.
  • Inclusive and growth-oriented workplace culture.
  • Opportunity to innovate and drive results.
  • Collaborative environment with diverse teams.

Fluency

Fluency

Fluency is a forward-thinking company dedicated to transforming digital ad operations while fostering a culture of open communication, inclusivity, and growth. With a commitment to innovation, Fluency is reshaping the digital advertising landscape through its robust platform built on native AWS architecture, utilizing modern technologies such as JavaScript, Vue.js, and Spring Boot. The company values collaboration and aims to create an inspiring workplace where every team member can thrive and contribute to the collective success.

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